FUEL.OPS · OPERATIONAL MEDIA · PRESS KIT
VETERAN-OWNED CAUSE-CODED INFORMED SPORT
/ MEDIA · PRESS KIT · JOURNALIST RESOURCES

IN THE
PRESS.

Phrontis Performance Fuel — operator-grade nutrition built to a published standard. A portion of every order supports the fight against child trafficking. Press kit, fact sheet, founder Q&A, and journalist outreach templates below.

PRESS · BRIEFING
OPEN
LAUNCH DATE
Q3
2026
TARGET LAUNCH
KEY STAT
17M+
NCMEC TIPS · 2025
BRAND POSITION
CAUSE-
CODED
FIRST OF ITS KIND
FOUNDER
DAVID
PARKER
FOUNDER & CEO
/ 01 — THE BRAND AT A GLANCE

QUICK
REFERENCE.

Four facts every story about Phrontis Performance Fuel needs. The full deck — including the brand's giving commitment and product line — is in the downloadable fact sheet below.

FACT 01 ─────
🛡️
CAUSE-CODED
BRAND POSITION
Phrontis is not a sports nutrition brand that donates as an afterthought. The cause is built into the company — a portion of every order supports the brand's anti-trafficking commitment. Veteran-owned, operator-grade, Informed Sport pursuit.
FACT 02 ─────
💠
THE COMMITMENT
EVERY ORDER · NO EXCEPTIONS
A portion of every order supports the fight against child trafficking. Phrontis is committed to that mission — our giving partner and program details will be announced as they're finalized.
FACT 03 ─────
🚸
THE CRISIS
17M+ CYBERTIPLINE REPORTS
In 2025, the National Center for Missing & Exploited Children received more than 17 million CyberTipline reports of suspected online child exploitation. Source: NCMEC CyberTipline data, 2025. (Confirm citation before launch.)
FACT 04 ─────
⚙️
THE TECHNOLOGY
FIRST CAUSE-CODED MCP
Phrontis ships the first Model Context Protocol server in supplements — a public, AI-readable telemetry endpoint that exposes the brand's mission commitment, lot traceability, and product data to any LLM-powered shopper.
/ 02 — PRESS ASSETS

DOWNLOAD
THE KIT.

Four deliverables, ready to use. Press release for wire pickup, fact sheet for quick reference, founder Q&A for interview prep, and journalist outreach templates for desk-friendly pitching. All files are markdown — open in any editor or convert to your preferred format.

/ ASSET 01 · PRESS RELEASE
PRESS RELEASE
press-kit/press-release.md

Wire-ready launch release announcing Phrontis Performance Fuel, the mission commitment, and the Q3 2026 launch. Standard format, embargo-flexible, quotes ready for pickup.

Download .md →
/ ASSET 02 · FACT SHEET
FACT SHEET
press-kit/fact-sheet.md

One-page reference: company facts, product line, the giving commitment, crisis numbers, and founder credentials. Built for fast verification and accurate first-draft copy.

Download .md →
/ ASSET 03 · FOUNDER Q&A
FOUNDER Q&A
press-kit/founder-qa.md

Twelve pre-answered questions covering origin, mission, product, partner network, the trafficking crisis, and the road ahead. Interview prep or standalone profile source material.

Download .md →
/ ASSET 04 · OUTREACH
JOURNALIST
PITCH TEMPLATES
press-kit/journalist-pitch-templates.md

Pre-drafted pitch templates by beat: business, veterans & military, anti-trafficking advocacy, supplements & nutrition, tech & AI. Use as-is or adapt to your editorial voice.

Download .md →
/ 03 — FOUNDER

DAVID
PARKER.

Founder & CEO, Phrontis Holdings LLC. Available for interviews, founder profiles, podcasts, and on-camera segments.

/ DAVID PARKER · FOUNDER · CEO

DAVID PARKER

FOUNDER & CEO · PHRONTIS HOLDINGS LLC

David Parker is the Founder and CEO of Phrontis Holdings LLC.

He founded Phrontis with his wife, Sarah Parker, who serves as co-founder and Clinical Director. The brand was named for the Greek word phrontisthe guardian who protects those who cannot protect themselves yet — before the founders knew what the mission would become.

The scale of online child exploitation reshaped the brand's purpose: in 2025 alone, the National Center for Missing & Exploited Children received more than 17 million CyberTipline reports of suspected online child exploitation. (Source: NCMEC CyberTipline data, 2025 — confirm citation before launch.)

Phrontis launches Q3 2026. The mission is universal — not a Christian brand, not a politically-aligned brand. Anyone who wants to help is invited to participate.

Veteran-Owned Founder & CEO
/ 04 — PRESS CONTACT

DIRECT
LINE.

All press inquiries — interviews, founder profiles, product reviews, deep dives — routed to david@phrontisfuel.com. Average response time: 48 hours.

david@phrontisfuel.com
RESPONSE · 48 HR AVERAGE AVAILABLE · INTERVIEWS · PROFILES · REVIEWS EMBARGO · FLEXIBLE